Every Business Needs Digital Marketing
To expand your business from offline to online, you need a key for it
- Reach and increase brand visibility.
- Track and Engage with your customers.
- Export your market globally.
Also, it is cost-effective and more flexible than traditional marketing.
Target The Right Audience
Determining your target audience helps you to focus on those who are really interested in your products or services.
- Save your time, effort, and resources.
- Analyze your customer’s behavior.
- Build trust and credibility.
Digital Marketing not only helps to target your real audience. Rather, it also reduces the cost of marketing.
Digital Marketing for Online Earning
The most exciting thing about this earning is that you can start learning and earning by just sitting at your home only.
- Designing or developing a website.
- Writing blogs on any niche.
- Starting an e-commerce business.
Along with this, there are many more ways to earn money from online platforms with the help of digital marketing.
(A) Marketing Introduction and it’s type
- What is Marketing?
- Marketing Fundamentals
- Inbound Vs Outbound Marketing
- Branding & Brand Positioning
- Case Studies of Digital marketing
- Areas of Digital Marketing
- Strategies for Lead Generation
- Niche Targeted Traffic Concepts
- Digital Marketing Platforms and Strategies
(B) Content Marketing
- What is Content
- Content Strategy
- Types of Content
- Target Persona
- Story Telling
- Targeting Audience
- How Content is Important for Digital marketing
(C) Social Media Marketing
- What is Social Media and why it Matters?
- How does social media work?
- Social Media Frameworks
- Social Media Process
- Choosing your social media channels
- Social Media Planning
(D) Facebook Marketing And Advertising
- Understanding Facebook
- Facebook Pages, Groups, Messenger and Facebook Live
- Marketing Tools in Facebook
- Understanding Types of Facebook Ads
- Setting up Campaigns
- Optimization of Campaigns
- Facebook Pixels
(E) LinkedIn Marketing And Advertising
- LinkedIn Marketing
- Types of LinkedIn Ads
- Setting up Campaigns and Optimization
- LinkedIn Analytics
(F) YouTube Marketing And Advertising
- YouTube Marketing Strategy
- Setting up YouTube Account and optimization
- YouTube Keywords Research
- YouTube SEO
- YouTube Analytics
(G) Google Ad
- Setting Up Display Campaigns
- Setting Target Audience based on interest
- Setting up Keywords, Topics, Placements
- Display ads Image Dimensions
(H) Email Marketing
- What is Email Marketing?
- Importance of Email Marketing in DM
- Types of Newsletter
- Email Scheduling
- List Creation
- Email Template Design Parameters
- Setting Up Email Marketing Account
(I) Affiliate Marketing
- What is Affiliate Marketing
- How it is Important in DM
- Increase of ROI using Affiliate Marketing
- Attribution Models
- How Affiliate Marketing works
- Affiliate Marketing Tools